But the overall energy consumption on this planet is still rising, isn’t it?

How great for this big, great companies (Apple, Google, e.g.) to tell everyone that they are, or are becoming Carbon neutral free?

Because all of the green energy efforts, I really admire, are still built up on rising demands. - Not replacing existing utilization’s.

When will these “great statements” change to “we reduced the energy used in our processes in an amount of xx, that will lower the worldwide energy consumption by xx%”?

When will they (we) get rid of marketing and facing reality - money can’t heal this problems, only a change in our relationship with this planet - our single source, known to provide “life support” - can.